News & Stories
Charity, Health, Education, Other, IE News
A look back at the year that was 2021
We take a look at a successful year for IE Brand & Digital. We celebrated award wins for our brand and digital work, and bagged a host of new clients across charity, health and education. We also look ahead to an exciting 2022.
A new name, rebrand and website for Herefordshire Cares
Herefordshire Council asked IE to rename and rebrand their campaign brand to recruit more people into the adult care sector. We positioned the brand to connect better with its audiences, giving it a vibrant visual identity, a new logo and a user-frie...
Charity, Health, Creative, IE News
Awards for outstanding charity and health rebrands, and a special team-member
The IE Brand team headed to London for the Transform Awards Europe recently. We came home with a trio of trophies for our client branding work for Clergy Support Trust and Resuscitation Council UK. Even better, one member of the team bagged a very sp...
Charity, Health, Education, Other, Creative
What’s the difference between a logo and a visual identity?
A logo is not a visual identity, and a visual identity is not a brand. But it’s a misconception that’s still widespread. Here we explain the difference between the two and look at best practice when creating or refreshing the visual e...
Charity, Other, IE News
Digital services are brand experiences! – 2pm, 22 April
Join IE for this free, fun TED-style talk. We'll take you a step back in time, and then on a whistle-stop case study showcase tour, to explore how digital services can transcend cost-efficient delivery to become user-centric, highly personalised...
How charities can emerge stronger from Covid-19 and Brexit
Due to the ongoing coronavirus pandemic, plus the effects of Brexit, charities are facing a double-whammy threat to their survival. We take a look at some of the impacts on the sector to see what the future holds and, more importantly, how charities ...
Charity, Health, Education, IE News
Looking back and looking forward
We take a look back at the challenging year that was 2020, with a whistle-stop tour of some of the projects we've been proud to deliver for our charity, health and education clients. And we cast a hopeful eye towards the rest of 2021.