Education, University, Branding

University Branding

Sector-leading, award-winning university branding agency

IE Brand is the award-winning agency behind some of the leading university rebrands in the UK. 

We've delivered numerous branding projects for universities, beginning with immersion in the brand and research with students, alumni, academics and other stakeholders.

We work with university marketing and communications teams to develop brand messaging, personality and tone of voice (often helping with organisational behaviour change along the way). This is followed by logo development, visual identity design, brand guidelines, templates and campaign assets.

Read about some of our award-winning projects for the likes of Cranfield University, Imperial College London and University of Warwick

University rebrand and website
UCD Innovation Academy A vibrant new brand and visual identity for the Innovation Academy, part of UCD (University College Dublin). The Innovation Academy helps UCD students and lifelong learners to transform their mindset through experiential learning. The new brand…
HE recruitment campaign with a difference
TEDI-London IE Brand created an imaginative recruitment campaign for London’s newest HE institute. We scripted and produced three campaign films to show what TEDI-London graduates might achieve over the next 50 years. TEDI‑London is a new higher education…
University college branding
University College of Osteopathy IE Digital designed and developed two new Drupal websites for the newly renamed University College of Osteopathy and its Clinic. In its centenary year, the former British School of Osteopathy had been awarded Taught Degree Awarding Powers (TDAP)…
Student recruitment campaign
Queen Mary University of London IE Brand led a multi-agency team to create Queen Mary University of London’s (QMUL’s) biggest ever student recruitment campaign. Aimed at raising awareness of the university among potential students, the creative highlights diversity and QMUL’s…
Award-winning university rebrand
Cranfield University Cranfield University is a postgraduate and research-based university specialising in science, engineering, technology and management. Cranfield commissioned IE Brand to rebrand the university. Based at a former RAF site in Bedfordshire, Cranfield…
Ollie Leggett, Managing Director & Brand Consultant at IE Brand
Ollie Leggett
Successful university rebrands
University Rebrands: Maximise Impact, Minimise Backlash IE’s MD and Brand Consultant, Ollie Leggett, spoke to a packed audience at the CASE Europe Annual Conference in Brussels. Ollie told the story of three failed university rebrands and the lessons we can learn, before being joined by Maddie McGowan,…
Denise Atkins, Associate Marketing and Content Consultant at IE Brand
Denise Atkins
Award-winning university branding
IE Brand awarded First Class Honours for university branding IE Brand is over the moon to bring home two Gold awards from the Transform Awards Europe 2017. Hats off to our immensely talented team, who daily harness the power of Brand and Digital to amplify the brands of our incredible Charity, Health and…
University Careers Service rebrand
University of Cambridge A significant rebrand for the Careers Service at the University of Cambridge, driven by in-depth qualitative research and stakeholder engagement. The new brand adheres to the overarching University of Cambridge brand guidelines, while giving the…